Float
A mobile app that lets you explore a city through short, engaging stories about the people and places around you.
Float was my own project, so I was in charge of every aspect of it — from the identity and collateral to the mobile app itself and a forty-second promotional film.
The app puts you on a map of nearby stories — art, architecture, history — and strings them into walks you can follow. The illustrated, hand-made feel of the brand carried through into the app, the print pieces and the merch.
Film
App & Brand
